Tuesday, 21 May 2013


Re design of the final poster


Today, I looked back at the poster I designed and began to think that maybe it wasn't good enough. I realized that I have much more knowledge and skills that I would like to improve and show off. So I decided that I wanted to re design it. I have kept the 'vintage, by Guild Care' title and the logo with the dates on because I thought they looked very professional. 

I took inspiration from this image below.


 I like how in every box there is a different font and colour. So I lay my page out in a similar fashion and began filing in the boxes. My 7 titles are food, arts & crafts, dance, music, fashion, history and photography. These are all things that we were planning to have at the party. I used tools that I have use before, like the Pen Tool and the Direct Selection Tool. I used that tool mostly to cut around the images to remove backgrounds. To be able to wrap the text around the globe, I used the Type on a Path Tool, which automatically follows the line in which you have selected and curves the text to fit around it. For the image of the girl, I used a Live Trace in Illustrator to select the lines and then add colour in. I chose only 4 colours in mine. (light brown, dark brown, white and black.) I removed the black parts in InDesign by selecting the image, then going to Object>Ungroup. This made all the tiny parts of the image separate from each other, which means I could just select the black parts and press delete. I did the same with the image of the couple dancing. 


The bunting I made on Illustrator very easily just by creating an arc, then a triangle which I copied and pasted 4 more times and rotated so that they fit on the line. 

I then thought that I could use this design to make my invitations. The design should always be repeated so it becomes recognizable. So I took the pictures in the middle for the front of the invitation and the details for the back. I wrote a little explaining about Guild Care and some of the ways we help elderly people and children with special needs. 

I wrote: '80 years ago, the Worthing Council of Social Service provided a service to give free milk out to school children, free dental treatments and even loans to help those that were poor. Three care homes were opened Irene House, Linfield House and Caer Gwent, which provided elderly people with a safe environment and the care that they needed. 

Day services called ‘Time Out & About’ were designed to help the elderly get out of their house, and be taken to new and exciting places where they can chat with friends and enjoy the scenery. 
In 1995, Worthing Council of Social Services was renamed as Guild Care. Since then, the Ashdown Centre was opened for children with special needs that offers fun sessions to help them with their disorders. Charity shops were opened to help raise funds for the services and care home facilities. 

On the 2nd, 3rd, and 4th, we are celebrating their 80th anniversary and are very excited to invite you to come and celebrate with us! We are having a vintage themed party with food, music, loads of entertainment and even a photo booth!

Come along from 12-6pm and come celebrate all the good work that Guild Care has done over the years.'

Below is the invitations I designed. I think they work really well, and look quite professional!



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